{"id":131,"date":"2026-07-22T10:40:21","date_gmt":"2026-07-22T08:40:21","guid":{"rendered":"https:\/\/marketmate.pl\/?page_id=131"},"modified":"2026-07-22T10:40:22","modified_gmt":"2026-07-22T08:40:22","slug":"polityka-cookies","status":"publish","type":"page","link":"https:\/\/marketmate.pl\/?page_id=131","title":{"rendered":"Polityka cookies"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Polityka cookies<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">1. Informacje og\u00f3lne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Niniejsza Polityka cookies okre\u015bla zasady wykorzystywania plik\u00f3w cookies oraz podobnych technologii w serwisie internetowym <strong>MarketMate<\/strong>, dost\u0119pnym pod adresem <strong><a href=\"https:\/\/marketmate.pl\">https:\/\/marketmate.pl<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Korzystaj\u0105c z serwisu, u\u017cytkownik wyra\u017ca zgod\u0119 na wykorzystywanie plik\u00f3w cookies zgodnie z ustawieniami swojej przegl\u0105darki oraz \u2013 w przypadku plik\u00f3w niewymaganych \u2013 zgodnie z udzielonymi zgodami wyra\u017conymi za po\u015brednictwem banera cookies.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">2. Czym s\u0105 pliki cookies?<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Pliki cookies to niewielkie pliki tekstowe zapisywane na urz\u0105dzeniu u\u017cytkownika podczas korzystania ze strony internetowej. Umo\u017cliwiaj\u0105 one prawid\u0142owe dzia\u0142anie serwisu, zapami\u0119tywanie preferencji u\u017cytkownika oraz \u2013 w zale\u017cno\u015bci od udzielonych zg\u00f3d \u2013 prowadzenie analiz statystycznych i dzia\u0142a\u0144 marketingowych.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">3. Jakie rodzaje plik\u00f3w cookies wykorzystujemy?<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">Niezb\u0119dne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">S\u0105 konieczne do prawid\u0142owego funkcjonowania strony internetowej i nie mog\u0105 zosta\u0107 wy\u0142\u0105czone. Odpowiadaj\u0105 mi\u0119dzy innymi za:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>bezpiecze\u0144stwo serwisu,<\/li>\n\n\n\n<li>zapami\u0119tywanie ustawie\u0144 dotycz\u0105cych zg\u00f3d,<\/li>\n\n\n\n<li>prawid\u0142owe dzia\u0142anie formularzy.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Funkcjonalne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pozwalaj\u0105 zapami\u0119ta\u0107 wybrane ustawienia u\u017cytkownika, takie jak preferencje dotycz\u0105ce korzystania ze strony.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Analityczne<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Za zgod\u0105 u\u017cytkownika mo\u017cemy wykorzystywa\u0107 pliki cookies s\u0142u\u017c\u0105ce do analizy ruchu na stronie internetowej. Pozwalaj\u0105 one lepiej zrozumie\u0107 spos\u00f3b korzystania z serwisu i ulepsza\u0107 jego dzia\u0142anie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">W przysz\u0142o\u015bci mog\u0105 by\u0107 wykorzystywane narz\u0119dzia takie jak:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google Analytics,<\/li>\n\n\n\n<li>Microsoft Clarity.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Marketingowe<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Za zgod\u0105 u\u017cytkownika mo\u017cemy wykorzystywa\u0107 pliki cookies umo\u017cliwiaj\u0105ce prowadzenie dzia\u0142a\u0144 marketingowych oraz mierzenie skuteczno\u015bci kampanii reklamowych.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">W przysz\u0142o\u015bci mog\u0105 by\u0107 wykorzystywane mi\u0119dzy innymi:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Meta Pixel,<\/li>\n\n\n\n<li>Google Ads,<\/li>\n\n\n\n<li>LinkedIn Insight Tag.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">4. Zarz\u0105dzanie plikami cookies<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Podczas pierwszej wizyty na stronie u\u017cytkownik mo\u017ce samodzielnie zdecydowa\u0107, na kt\u00f3re rodzaje plik\u00f3w cookies wyra\u017ca zgod\u0119.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zgody mo\u017cna w ka\u017cdej chwili zmieni\u0107 lub wycofa\u0107 poprzez ustawienia banera cookies lub ustawienia przegl\u0105darki internetowej.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">5. Wy\u0142\u0105czenie plik\u00f3w cookies<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Wi\u0119kszo\u015b\u0107 przegl\u0105darek internetowych umo\u017cliwia samodzielne zarz\u0105dzanie plikami cookies.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">U\u017cytkownik mo\u017ce:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>usun\u0105\u0107 zapisane pliki cookies,<\/li>\n\n\n\n<li>zablokowa\u0107 ich zapisywanie,<\/li>\n\n\n\n<li>ograniczy\u0107 wykorzystywanie wybranych kategorii cookies.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Wy\u0142\u0105czenie niekt\u00f3rych plik\u00f3w cookies mo\u017ce wp\u0142yn\u0105\u0107 na poprawne dzia\u0142anie strony internetowej.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">6. Narz\u0119dzia zewn\u0119trzne<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">W zale\u017cno\u015bci od zakresu udzielonych zg\u00f3d serwis mo\u017ce korzysta\u0107 z us\u0142ug podmiot\u00f3w trzecich, takich jak:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google LLC,<\/li>\n\n\n\n<li>Meta Platforms Ireland Ltd.,<\/li>\n\n\n\n<li>Microsoft Corporation,<\/li>\n\n\n\n<li>inni dostawcy us\u0142ug analitycznych lub marketingowych.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Szczeg\u00f3\u0142owe informacje dotycz\u0105ce przetwarzania danych przez tych dostawc\u00f3w znajduj\u0105 si\u0119 w ich politykach prywatno\u015bci.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">7. Zmiany Polityki cookies<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Administrator zastrzega sobie prawo do wprowadzania zmian w niniejszej Polityce cookies, w szczeg\u00f3lno\u015bci w przypadku zmian przepis\u00f3w prawa lub wdro\u017cenia nowych funkcjonalno\u015bci w serwisie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aktualna wersja dokumentu jest zawsze dost\u0119pna na stronie internetowej MarketMate.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h1 class=\"wp-block-heading\">8. Kontakt<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">W sprawach dotycz\u0105cych wykorzystywania plik\u00f3w cookies mo\u017cna kontaktowa\u0107 si\u0119 z administratorem:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>MarketMate<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udce7 <a>kontakt @ marketmate.pl<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Polityka cookies 1. Informacje og\u00f3lne Niniejsza Polityka cookies okre\u015bla zasady wykorzystywania plik\u00f3w cookies oraz podobnych technologii w serwisie internetowym MarketMate, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-131","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Polityka cookies - MarketMate<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marketmate.pl\/?page_id=131\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Polityka cookies - MarketMate\" \/>\n<meta property=\"og:description\" content=\"Polityka cookies 1. Informacje og\u00f3lne Niniejsza Polityka cookies okre\u015bla zasady wykorzystywania plik\u00f3w cookies oraz podobnych technologii w serwisie internetowym MarketMate, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/marketmate.pl\/?page_id=131\" \/>\n<meta property=\"og:site_name\" content=\"MarketMate\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-22T08:40:22+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/marketmate.pl\\\/?page_id=131\",\"url\":\"https:\\\/\\\/marketmate.pl\\\/?page_id=131\",\"name\":\"Polityka cookies - MarketMate\",\"isPartOf\":{\"@id\":\"http:\\\/\\\/marketmate.pl\\\/#website\"},\"datePublished\":\"2026-07-22T08:40:21+00:00\",\"dateModified\":\"2026-07-22T08:40:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/marketmate.pl\\\/?page_id=131#breadcrumb\"},\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/marketmate.pl\\\/?page_id=131\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/marketmate.pl\\\/?page_id=131#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\\\/\\\/marketmate.pl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Polityka cookies\"}]},{\"@type\":\"WebSite\",\"@id\":\"http:\\\/\\\/marketmate.pl\\\/#website\",\"url\":\"http:\\\/\\\/marketmate.pl\\\/\",\"name\":\"MarketMate\",\"description\":\"\",\"publisher\":{\"@id\":\"http:\\\/\\\/marketmate.pl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\\\/\\\/marketmate.pl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"http:\\\/\\\/marketmate.pl\\\/#organization\",\"name\":\"MarketMate\",\"url\":\"http:\\\/\\\/marketmate.pl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"http:\\\/\\\/marketmate.pl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/marketmate.pl\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/cropped-MarketMate-logo.png\",\"contentUrl\":\"https:\\\/\\\/marketmate.pl\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/cropped-MarketMate-logo.png\",\"width\":1918,\"height\":345,\"caption\":\"MarketMate\"},\"image\":{\"@id\":\"http:\\\/\\\/marketmate.pl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Polityka cookies - MarketMate","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/marketmate.pl\/?page_id=131","og_locale":"pl_PL","og_type":"article","og_title":"Polityka cookies - MarketMate","og_description":"Polityka cookies 1. Informacje og\u00f3lne Niniejsza Polityka cookies okre\u015bla zasady wykorzystywania plik\u00f3w cookies oraz podobnych technologii w serwisie internetowym MarketMate, [&hellip;]","og_url":"https:\/\/marketmate.pl\/?page_id=131","og_site_name":"MarketMate","article_modified_time":"2026-07-22T08:40:22+00:00","twitter_card":"summary_large_image","twitter_misc":{"Szacowany czas czytania":"3 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/marketmate.pl\/?page_id=131","url":"https:\/\/marketmate.pl\/?page_id=131","name":"Polityka cookies - MarketMate","isPartOf":{"@id":"http:\/\/marketmate.pl\/#website"},"datePublished":"2026-07-22T08:40:21+00:00","dateModified":"2026-07-22T08:40:22+00:00","breadcrumb":{"@id":"https:\/\/marketmate.pl\/?page_id=131#breadcrumb"},"inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/marketmate.pl\/?page_id=131"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/marketmate.pl\/?page_id=131#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/marketmate.pl\/"},{"@type":"ListItem","position":2,"name":"Polityka cookies"}]},{"@type":"WebSite","@id":"http:\/\/marketmate.pl\/#website","url":"http:\/\/marketmate.pl\/","name":"MarketMate","description":"","publisher":{"@id":"http:\/\/marketmate.pl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/marketmate.pl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"http:\/\/marketmate.pl\/#organization","name":"MarketMate","url":"http:\/\/marketmate.pl\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"http:\/\/marketmate.pl\/#\/schema\/logo\/image\/","url":"https:\/\/marketmate.pl\/wp-content\/uploads\/2026\/07\/cropped-MarketMate-logo.png","contentUrl":"https:\/\/marketmate.pl\/wp-content\/uploads\/2026\/07\/cropped-MarketMate-logo.png","width":1918,"height":345,"caption":"MarketMate"},"image":{"@id":"http:\/\/marketmate.pl\/#\/schema\/logo\/image\/"}}]}},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"adminmm","author_link":"https:\/\/marketmate.pl\/?author=1"},"uagb_comment_info":0,"uagb_excerpt":"Polityka cookies 1. Informacje og\u00f3lne Niniejsza Polityka cookies okre\u015bla zasady wykorzystywania plik\u00f3w cookies oraz podobnych technologii w serwisie internetowym MarketMate, [&hellip;]","_links":{"self":[{"href":"https:\/\/marketmate.pl\/index.php?rest_route=\/wp\/v2\/pages\/131","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketmate.pl\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketmate.pl\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketmate.pl\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketmate.pl\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131"}],"version-history":[{"count":1,"href":"https:\/\/marketmate.pl\/index.php?rest_route=\/wp\/v2\/pages\/131\/revisions"}],"predecessor-version":[{"id":132,"href":"https:\/\/marketmate.pl\/index.php?rest_route=\/wp\/v2\/pages\/131\/revisions\/132"}],"wp:attachment":[{"href":"https:\/\/marketmate.pl\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}